At Co-operative Energy, we’re committed to creating a more sustainable future for everyone – and we’re not alone! There are an increasing number of businesses working to make the world a better place.
As part of our Green Tech Heroes series, we wanted to shine a light on some of these exciting organisations and their innovative products and services. We also wanted to find out how they feel about the UK’s green tech market, as well as what the future holds.
MacRebur uses waste plastic like bags, bottles, film wrapping and cups to help repair and strengthen roads. We had a chat with Toby McCartney, MacRebur’s CEO, about plastic roads and the green technology landscape.
What does MacRebur aim to achieve?
“We aim to provide the UK with stronger, longer lasting and greener road networks. We use waste plastics in our asphalt mix to make the roads much stronger and help solve the pothole challenge we see in the UK.”
What do you think is hindering green technology adoption in the UK?
“Put simply, innovation. As the saying goes, if you always do what you have always done, you will always get what you’ve always got. As entrepreneurs, it’s our job to disrupt stagnant businesses for good. The only thing hindering us is the ability of industry leaders, councils and businesses to think differently.”
What do you think the future holds for the green technology landscape in the UK?
“Businesses must think about the environmental and social impact they contribute to, as well as the financial impact, to receive the much-needed customer support in the future. If a business doesn’t include the environmental and social impact in their values list, then I don’t see a business surviving in the next 10 to 20 years.”